How it works

Swipe, shop, cook.

The whole idea in one line: everyone swipes, matches decide dinner, the week plans itself. Here’s the flow.

The four steps

  1. Set up your table

    Add your meals, the ones you actually cook, plus new ideas, and the people you eat with. Partner, family, housemates: everyone who eats gets a swipe. Meals carry the details that matter: time, effort, cost, servings, pans, and tags like vegan or veggie.

  2. Swipe together

    Everyone swipes on their own phone, in their own time; on the sofa, on the bus, in the queue. Love it or skip it. No performative “I don't mind”, no one person proposing meals for the panel to reject. And nobody waits on anyone: the plan builds from whoever has swiped.

  3. Match on dinner

    When you both love the same meal, it's a match; dinner, decided by agreement instead of attrition. The Tonight view always answers the question before anyone has to ask it.

  4. Plan and shop

    Matches drop into a weekly plan, so the deciding happens once instead of nightly. Swap, move and lock meals, skip a night, scale servings. A shopping list that automatically adapts to meet the plan at anytime, sorted by UK supermarket aisle. Shop once for the week, or per-meal last minute. Then cook step by step, with timers. WFD will get you over the line.

How do matches become a weekly plan?

Matched meals are meals everyone already said yes to, so planning the week is picking from a pile of pre-approved dinners, not starting a negotiation. Drop them onto the nights you’ll cook and the week is done in minutes.

What if my partner forgets to swipe?

Nothing stops. The plan builds from whoever has swiped: once one person has liked three meals it can generate. Matches fill the week first, then each person’s own likes get a night (in a house of four or more, three such nights a week, taken in turns), then meals the app expects you to agree on. When your partner does swipe, their matches take priority in the next plan. WFD works for one person cooking alone, too. The mechanics are in what happens when your partner forgets to swipe.

Can I edit the plan?

Yes, like a real planner. Swap any meal (search by name or ingredient), move meals between nights, lock the nights you’re sure of, skip a night you won’t be cooking, which drops it from the shopping list, and mark a meal cooked. Servings scale the shopping list. Every meal has a step-by-step cook mode with timers, and calories and macros per serving. Everything WFD does after the swipe.

Does WFD make the shopping list?

Yes. Once the week is planned, WFD builds a shopping list from the plan. One list, matching what you’ll actually cook, instead of a trolley of optimistic ingredients and no dinners.

What about picky eaters?

Picky eaters are exactly why swiping works: everyone vetoes in advance, on their own phone, instead of at the table. A match means nobody at your table has to be talked into dinner. (More on this in the blog.)

Do we have to plan every night?

No. Plan the nights you cook and leave the rest alone. WFD is a way out of the nightly decision, not another chore with streaks and guilt. Use it for tonight, for the week, or just for ending one argument at a time.

Busy couples approved

See it decide your first dinner.

Download What's For Dinner?!; the question retires tonight.