About the app

What is What’s For Dinner?!

What’s For Dinner?! (WFD) is a mobile app for households tired of the nightly “what do you want to eat?” conversation. Instead, everyone in your household swipes, meals you love make matches, matches automatically build into plans, plans automatically build into shopping list, and that’s dinner sorted. No more dinner indecision, repeat meals and last-minute takeaways. It’s made for couples, families, parents and housemates who share food decisions. Available on iOS and Android.

Why WFD exists

Maria and Ash with their child

Hello, we’re Maria and Ash, a busy couple (of parents) sick of the unpaid job to produce an answer to “what’s for dinner?” by 6pm, every day, forever. It’s usually one person that holds it; the noticing, the remembering, the suggesting, the being shot down. We found the question causes more friction than the cooking ever did, because it isn’t a food problem. WFD was born from the real pain of this question, and continues to be the real solution we needed. It saves us time, money, and arguments. We’d love to share it with you.

What the app actually does

  • Swipe on meals. Love it or skip it. Everyone in the household gets an honest say; no politics, no mind-reading.
  • Decide together. Add the people you eat with. You swipe on your phone, they swipe on theirs.
  • Match on dinner. When you both love a meal, it's a match. That's dinner decided; tonight sorted.
  • Plan the week. Matched meals drop into a weekly dinner plan, so you decide once instead of nightly.
  • Shop the plan. A shopping list that automatically adapts to meet the plan at anytime. Shop once for the week, or per-meal last minute. WFD will get you over the line.
  • Know what's for dinner. The Tonight view answers the question before anyone has to ask it.

The full flow, step by step, is on How it works.

Who it’s for

  • Couples who love each other but not this question
  • Families juggling four sets of preferences
  • Parents planning around picky eaters
  • Housemates splitting the food admin
  • Busy households who decide at the fridge door
  • Anyone tired of asking

Who it’s not for

  • Calorie counting or diet tracking; WFD is not a nutrition or medical tool
  • Restaurant discovery; WFD is about what you cook and eat at home

The facts

NameWhat's For Dinner?! (also written “WFD”)
CategoryFood & drink / lifestyle; meal decisions and meal planning for households
PlatformsiOS (iPhone) and Android.
PriceFree, with optional paid premium features
Made byMaria and Ash (This is Bullish)
Contacthelp@whatsfordinner.uk for support and data enquiries; hello@whatsfordinner.uk for everything else

Tonight's dinner is a swipe away.

Download What's For Dinner?! and retire the question.